Advertising
-
Motors Salesperson of the Year
Written submission of no more than 200 words to include:
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
All figures given need to be signed off by your line manager before your entry is submitted.
-
Property Salesperson of the Year
Written submission of no more than 200 words to include:
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
All figures given need to be signed off by your line manager before your entry is submitted.
-
Recruitment Salesperson of the Year
Written submission of no more than 200 words to include:
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
All figures given need to be signed off by your line manager before your entry is submitted.
-
Digital Salesperson of the Year
Written submission of no more than 200 words to include:
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
All figures given need to be signed off by your line manager before your entry is submitted.
-
ROP/ Leisure / Business / Education Tele Salesperson of the Year
Written submission of no more than 200 words to include:
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
All figures given need to be signed off by your line manager before your entry is submitted.
-
ROP/ Leisure / Business / Education Field Salesperson of the Year
Written submission of no more than 200 words to include:
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
All figures given need to be signed off by your line manager before your entry is submitted.
-
Field Salesperson of the Year – No entry required
No entry required – A winner will be selected from other salesperson categories -
Tele Salesperson of the Year – No entry required
No entry required – A winner will be selected from other salesperson categories -
Sales Team of the Year
Written submission of no more than 200 words to include:
- Examples of creativity and innovation
- Examples of campaigns sold
- Examples of how the team have shown initiative and enthusiasm
- Evidence of new revenue streams demonstrated
- Proof of achievements such as testimonials, performance against SOPs and budgets etc.
All figures given need to be signed off by your line manager before your entry is submitted.
-
Advertising Newcomer of the Year
Written submission of no more than 200 words to include:
- Examples of creativity and innovation
- Examples of how they have shown initiative and enthusiasm
- Evidence of impact they have had on the business since starting
- Proof of achievements such as testimonials, performance against SOPs and budgets etc.
- Must have joined the company after 1st January 2015.
All figures given need to be signed off by your line manager before your entry is submitted.
-
Advertising Line Manager/Team Supervisor of the Year
Written submission of no more than 200 words to include:
- Team performance to date versus last year
- Achievements through last year
- Examples of creativity and innovation
- Attitude and enthusiasm
Written testimonial to be submitted from the team of no more than 200 words
-
Business Support Person of the Year
Written submission of no more than 200 words to include:
- Evidence of outstanding customer care both internally and externally
- Attitude and enthusiasm
- Testimonials from colleagues
Campaigns
-
Best Motors Advertising Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best Property Advertising Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best ROP Advertising Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best Leisure Advertising Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best Education Advertising Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best National Advertising Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best Digital Display Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best Digital Classified or Other Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
-
Best Recruitment Campaign
Both the salesperson and the creative designer responsible will receive an award.
- Entries can either be mono, spot or full colour
- Innovative and memorable design, positioning and content.
- Eye-catching design or content
- Selling ability of the copy and advertising – does it make you want to buy from this advertiser?
- Striking use of illustration and/or headlines to create interest and attention
- Supported by no more than 200 words
- Must be during 2014
Editorial
-
Sports Journalist of the Year
A written submission of no more than 200 words will be required plus three different samples of work, published between January 1, 2014, and December 31, 2014. Open to all sports journalists including features writers and columnists. Entries may be from a variety of sports or from one specialist area. Judges will be looking for brilliant writing, agenda-setting reporting and/or sparkling design that gave readers the best insight into sporting events during 2014. Entries can be submitted for work published in print or online. -
Feature Writer of the Year
This award is for a journalist whose writing paints a real picture of an issue, event or person. They might be a columnist or a traditional features desk journalist, or a news reporter who can turn their hand to a longer read. Entrants must submit three different samples of their work as PDFs, dated between January 1, 2014, and December 31, 2014. Material written for and published online can be submitted but please send a copy (ie PDF or screengrab,) alongside the url where possible. Entries must be accompanied by a written submission of no more than 200 words.
-
Digital Journalist of the Year
Judges will be looking for a person who has shown exceptional commitment to, and flair for, online reporting. The winner will be someone who has gone beyond expectations to create web content that was compelling and successful. Entrants must submit three different samples of their work as PDFs or screengrabs alongside the url, dated between January 1, 2014, and December 31, 2014. Entries must be accompanied by a written submission of no more than 200 words. -
Sub Editor of the Year
This is a chance for subs to shine and shout about their work. Judges will be looking for clever headlines and well-designed pages. A written submission of no more than 200 words should accompany each entry. No more than three PDFs dated between January 1, 2014, and December 31, 2014 should be submitted per individual entry.
-
Editorial Line Manager of the Year
Judges will be looking for strong leadership, communication and operational skills. Credit will be given to candidates who can prove they have successfully steered their team towards transformation goals while prioritising their people’s development. Written submission of no more than 200 words should be submitted by each candidate. Up to three testimonials from team members and/or their own managers of no more than 200 words will also be accepted. -
Reporter of the Year
Judges will be looking for exclusives, expertly researched and brilliantly told. Tenacity, flair, investigative skill and an ability to handle difficult subjects carefully will all score highly. Entrants must submit three different samples of their work as PDFs, dated between January 1, 2014, and December 31, 2014. Material written for and published online can be submitted but please send a copy (ie PDF or screengrab,) alongside the url where possible. Entries must be accompanied by a written submission of no more than 200 words. -
Editorial Newcomer of the Year
This category is for people working towards NCTJ qualifications and editorial staff who have recently joined the company. To qualify for entry, you must be working towards either the NCTJ’s diploma or NQJ qualifications, or have joined Local World in the BGSD region during 2014. Your entry must be supported by your editor or line manager and be accompanied by three examples of work which show you at your best. These could be stories, pages and/or images, and all must come from 2014.Judges will be looking for examples of people who show both talent and promise, whether they are reporters, subs, features writers or sports journalists.
Products / Platforms / Campaigns
-
Editorial Campaign of the Year
Entries should include three different examples of campaign coverage, accompanied by a written submission of no more than 200 words from the Editor. Judges will be looking for a campaign that has inspired and connected with readers and made a difference to a local community. Supporting material such as posters, car stickers, T-shirts, wristbands etc would all be considered. Ongoing campaigns will also be considered. Cuttings must have been published between January 1, 2014, and December 31, 2014. Entries can be submitted for work published in print or online. -
Picture of the Year
Photographers can submit up to three images with a brief caption of no more than 30 words on each. News, sport and features pictures are eligible, as long as they were used between January 1 and December 31 2014. Judges will be looking for versatility, technical skill and the ability to capture the news picture that matters. -
Best Photo Gallery of the Year
We are looking for an idea which captured readers’ imagination online during 2014. News, sport, features or nostalgia content is all eligible and judges will be looking for evidence of success in terms of page views. Entries should be submitted using the url, supported by written submissions of up to 200 words. -
Best Product or Platform
Entries could be a niche product, magazine or special publication. Alternatively, you may want to highlight a particular platform within your titles, such as a regular feature or section. Entries must be accompanied by a written submission of no more than 200 words from the Editor. All entries must be dated between January 1, 2014, and December 31, 2014. -
Online Success Award
This is an award for a website which has shown particular flair and success in the last year. Entries might reflect an editorial initiative, an individual story or piece of content, or simply the cumulative team effort of a group of people consistently doing the web well. All entries must relate to the year 2014 and should be supported by 200 words from the editor and three PDF/screengrab/URL submissions.
All Departments
-
Supplement / Niche Product / Feature of the Year
- Must be a minimum of 8 pages and be distributed within the full circulation area of the core product in 2014
- A complete single copy must be submitted or a complete copy of the newspaper if the entry is a section
- At least 50% advertising content
- Evidence of creativity and innovation
- A product that has clear benefits and response value for advertisers and readers
- A product that was profitable.
- Supported by submission of no more than 200 words
-
Sponsorship Opportunity of the Year
- Evidence that the sponsorship reached the target audience during 2014
- Evidence of compatibility of brand – enhancing both the advertiser’s profile and the newspaper’s.
- Any relevant measurements of success including client testimonial and revenue gained.
- Evidence of cross-company collaboration will be taken into consideration.
- Supported by submission of no more than 200 words.
-
Event of the Year
- Evidence of revenue gained.
- An event that established or strengthened our standing within a community.
- Involvement of advertising sales /sponsorship teams as well as editorial.
- In-paper and online promotion material can be submitted as well as testimonials from sponsors and award winners.
- Supported by submi ssion of no more than 200 words.
- Must have happened during 2014.
-
Darren Powell Front Page of the Year
Titles can enter this category as many times as they wish, submitting a PDF of the front page and a 200-word submission from the Editor with each one. Judges will be looking for impact through design, pictures, headlines and the story. Submissions must have been published between January 1, 2014, and December 31, 2014. -
Employee of the Year
Please put forward just one employee from each centre for the Employee of the Year Award. Write 200 words on why they should win this award and what their contribution to the business has been over the last year.
-
Best Use of Social Media
The winning title or person will be able to show how they have bought into social media. They will be able to demonstrate growth in terms of likes and followers, as well as clever and imaginative use of language and pictures to entice the reader to ‘click through’. Examples of successful retweets and shares will be taken into account, as will the use of hashtags and engagement with readers, and growth in the percentage of traffic from social media. Entries through a submission of no more than 200 words.
Circulation / Marketing / Creative
-
Sales Co-ordinator of the Year
Written submission of no more than 200 words to include
- Performance to date versus last year (calendar year)
- Performances to date versus SOPs
- Examples of optimising editorial opportunities to promote increase of newspaper sales
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
All figures have to be approved by your line manager when submitting.
-
Retail Sales Line Manager of the Year
Written submission of no more than 200 words to include
- Team performance to date versus last year
- Achievements through last year
- Examples of creativity and innovation
- Attitude and enthusiasm
Written testimonial to be submitted from the team of no more than 100 words
-
Promotions Person of the Year
Written submission of no more than 200 words to include
- Performance to date versus last year (calendar year)
- Examples of promotions to include sampling/community/event promotions.
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
-
Key Account Manager/Executive of the Year
Written submission of no more than 200 words to include:
- Sales performance of key accounts
- Brief over view of offers secured and impact on sales
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
All figures have to be approved by your line manager when submitting.
-
Newspaper Sales Team of the Year
Written submission of no more than 200 words to include:
- Examples of creativity and innovation
- Examples of how the team have shown initiative and enthusiasm
- Evidence of new revenue streams demonstrated
- Proof of achievements such as testimonials, performance against SOPs and budgets etc.
All figures have to be approved by your line manager when submitting
-
Best Creative Designer of the Year
Written submission of no more than 200 words to include
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Examples of campaigns
Five examples of work to be submitted – which all must be from the year 2014
-
Marketing Person of the Year
Written submission of no more than 200 words to include
- Examples of creativity and innovation
- Attitude, enthusiasm and attendance levels
- Examples of excellent customer care
- Evidence of creativity and an understanding of reader demographics
- Evidence of marketing campaigns achieving their aim
Campaigns
-
Best Promotion Campaign of the Year
Written submission of no more than 200 words to include
- Percentage increase on copies sold
- Copies of promotional materials and newspapers
- Evidence of creativity and an understanding of reader demographics matched with the community’s objective (looking for innovation and a real gain in perception for both the product and the paper).
-
Best Community Campaign of the Year
Written submission of no more than 200 words to include
- Percentage increase on copies sold
- Copies of promotional materials and newspapers
- Evidence of creativity and an understanding of reader demographics matched with the community’s objective (looking for innovation and a real gain in perception for both the product and the paper).
-
Best Marketing Campaign of the Year
- Written submission of no more than 200 words to includeo Percentage increase on copies sold
- Copies of promotional materials and newspapers
- Evidence of creativity and an understanding of reader demographics matched with product promoted (looking for innovation and a real gain in perception for both the product and the paper).
No Entry Required
-
Daily Newspaper of the Year
-
Weekly Newspaper of the Year
-
Lifetime Achievement Award
-
Centre of the Year